Merry Mishmash

Role: Designer

In another year of turbulent social media, Langland wanted to lift spirits on their social channels. With Merry Mishmash, audiences were asked what their favourite parts of Christmas were with question prompts. With AI, these were merged together to create a series of Merry Mishmash posts.

The wordmark teased the concept of the social campaign by merging different fonts into the logo. The colour pallete was taken from tester images, creating a modern christmas colour pallete.

We asked followers what their favourite things were about christmas were with prompt questions. The answers were the teased in the build up to the campaign reveal.

The answers were then turned into special AI mashups, celebrating all the things we love about christmas in an AI enhanced mash up. These were revealed with an animation of the 2 answers melting away.